You’re already a working artist. Now let’s expand the rooms you can work in.

Production and celebrity work comes with a completely different set of expectations and most of it isn’t taught in beauty school.

In this 3 hour class, I’m pulling back the curtain on what it actually takes to work in TV, commercial, production and celebrity environments.

We’ll cover set etiquette, working with talent, camera-ready beauty, kit preparation, call times, communication with production, professionalism, working under pressure and the small things that can make the difference between getting booked once and getting called back.

We’ll also talk about positioning yourself for these opportunities and what I’ve learned from actually working in these rooms.

You already know how to be an artist. This is about taking the skills you already have into a different room and knowing exactly what to do when you get there.

Limited seating.

Being a great bridal artist means being prepared to serve the bride sitting in your chair regardless of her texture.

This 3 hour class is focused specifically on creating polished, luxury bridal styles on 4C and highly textured hair.

We’ll get into the part that makes the biggest difference: preparation. Product selection, smoothing, stretching, heat control, creating the right foundation, styling, finishing and getting the hair to hold beautifully throughout the wedding day. We’ll also talk about consultations, setting realistic expectations, choosing the right approach for the desired style and creating an experience that makes your client feel completely confident in your hands.

The goal isn’t to make you a textured-hair specialist overnight. It’s to make sure texture is no longer the reason you have to turn away a bride or say, “I don’t do that hair type.”

Limited seating.

THE BUSINESS OF BEAUTY

A LIVE 3-HOUR BUSINESS INTENSIVE FOR WORKING BEAUTY PROFESSIONALS.

Your talent got you this far, now let’s build the business around it.

You can be an incredible artist, stay booked and still realize your business isn’t making the money or creating the life you thought it would.

For 3 hours, we’re getting into the business behind the artistry: the decisions that affect what you charge, how you get booked, the clients you attract, how you market yourself and whether your business can actually grow without you having to work more and more.

WE’LL GET INTO:

PRICING + PROFIT

Understanding your numbers, pricing your services and knowing what you’re actually making not just what you’re bringing in.

BRANDING + POSITIONING

Making sure your brand, portfolio and online presence match the level of clients and opportunities you want next.

MARKETING + SOCIAL MEDIA

What to post, how to build trust, how to market yourself without constantly selling and how to turn visibility into actual inquiries.

SALES + BOOKING

Communicating your value, handling inquiries, converting potential clients and creating a booking process that feels professional from the beginning.

CLIENT EXPERIENCE

The communication, boundaries and small details that make people remember you, refer you and book you again.

POLICIES + PROTECTION

Contracts, deposits, cancellations, payment policies and protecting your time and money.

SYSTEMS + GROWTH

Getting organized, knowing what to automate or delegate and building a business that doesn’t require you to personally do everything forever.. and I’m not teaching this from a textbook. I’m teaching you from the decisions I’ve made while building my own career and business including what worked, what didn’t, what cost me money and what I would do differently knowing what I know now.

You already know how to be an artist.. now let’s make sure the business behind your talent is just as strong.

LIVE VIRTUAL CLASS

3 HOURS